From a popup standpoint, this removes the need for an actual venue.
Photos here are from the Westfield Shopping Centre in downtown San Francisco
The hideaway in question is the latest addition to Philadelphia's growing collection of pop-up parks, an increasingly popular and low-cost way for cities to carve out green retreats amid the crowded hardscape desert. This one is brought to you by the Pennsylvania Horticultural Society and, to be honest, it's not really hidden. It's right there across from the Kimmel Center, between Spruce and Pine Streets. It just feels as if it were a world away.
You could similarly indulge your escapist fantasies at the Porch, alongside 30th Street Station; at the University City District's new Baltimore Avenue plaza; or at Eakins Oval. As of Thursday, the interior of that glorified traffic circle has been outfitted with Parisian-style cafe tables and christened, "The Oval."
But it is PHS's pop-up that will make you feel you've truly left the pressures of the city behind. That is due partly to the site - a vacant lot cradled between the pocked brick walls of two survivor buildings - partly to good design, partly to beer. OK, beer is a big reason the pop-up is so irresistible.
PHS has assembled pop-up gardens on such vacant lots for the past two summers as a way to take its mission to the streets and put leftovers from its annual flower show to good use. Those installations were artful, but static.
Owners Phillip Kruta and Jeremy Kean, Zagat 30 Under 30 honorees, plan to hop throughout city neighborhoods by setting up shop (or rather, kitchen) for six months at a time before moving on to the next spot...
Currently Tickets are $100 (available here for the most recent event) and help support Whisk’s student chefs, who are learning the ropes of the kitchen through a transitional employment program that takes them from correctional facilities to a culinary career.
Storefront is a startup that wants to create more of these experiences, by making it easier for anyone to find and rent short-term retail space. Today, Storefront announced raising $1.6 million in seed funding to expand into new markets, starting with New York City.
Opening a retail store can be an expensive and time-consuming process. As a result, chefs, artisans, and designers are increasingly turning to online stores or pop-up shops. The average national vacancy rates for retail space is 10 percent, which Storefront said represents nearly $20 billion in lost rent annually.
Storefront’s goal is to make starting an offline store as easy as an online store. It matches people who need retail space with people who have it, and it tries to cut down on some of the friction involved with starting a physical store. Using the site, entrepreneurs can enter their requirements and search for spaces. Each listing includes detailed descriptions of the neighborhood, photos, nearby businesses, foot traffic, and photographs. Storefront also offers flexible booking and a standardized legal process that streamlines lease agreements and insurance.